Photo: Emine Yalçınkaya
Photo: Emine Yalçınkaya
Photo: Emine Yalçınkaya
Photo: Emine Yalçınkaya
JODI Home/Go Home
Opening: Friday 24 January 2014, 17:00 – 21:00
Exhibition dates: 25 January – 9 March 2014
Showroom MAMA, Witte de Withstraat 29-31, 3012 BL Rotterdam
With contributions by: 
JODI (Joan Heemskerk (NL, 1968) and Dirk Paesmans (BE, 1965)
Curated by: 
Gerben Willers
MAMA proudly presents a solo exhibition by the internet pioneer JODI.
In the mid nineties, Joan Heemskerk and Dirk Paesmans were among the first artists to realise the internet's creative potential, and there they realised their first works and projects. The internet has since rapidly changed – we no longer have a connection for telephone and internet, social media emerged, and almost everyone has a smartphone or tablet – and new generations of artists have discovered its potential. Since MAMA's exhibition program has included many artists from this new generation – Aids-3d (Daniel Keller and Nik Kosmas), Ryan Trecartin and Lizzie Fitch, Dennis de Bel, Brad Troemel, Constant Dullaart, Rafaël Rozendaal, etc. – we thought it was time to pay homage to JODI in the form of a solo exhibition, two curated pages on MAMA's website, and an artistic research project for young artists.

Alongside JODI Home/Go Home, Constant Dullaart and Rafaël Rozendaal – Dutch representatives of a new generation of web (related) artists – will each curate a webpage on, from 24 January 2014 onwards. Both will make a personal selection of JODI's work, which will also be presented on our website.
Furthermore, JODI's exhibition is the start of a process in which selected young artists from all walks of the creative sector are given the opportunity to work on a presentation. The results of this trajectory will be shown later in 2014. (See Social Image call).

JODI Home/Go Home is part of MAMA's Internet Aware program. The internet is the most dominant medium of our time. The analogue and digital worlds are increasingly intertwined with each other. The Internet has penetrated our daily lives and, at the same time, provides opportunities to influence it, and to manipulate our identity. The dividing line between amateur and professional, analogue and digital, and the private and public domain, is becoming increasingly blurred. Within the Internet Aware program we show the work of artists engaged in the possibilities offered by the internet and the impact of the internet on our culture.

During Art Rotterdam, 6-9 February, JODI is represented by MAMA in collaboration with Bergarde Galleries in the Projections section.
Fot this, JODI produced a new performance based on an instruction manual. During the fair an 'operator' (MAMA's Rory van Wingerden) executed these instructions continuously.
The result was projected on a screen and featured a compilation of JODI's early works, including (1995), 404 (1996), OSS/**** (1999), and SOD (1999).
JODI edition